Corporate Social Responsibility Interactive Report



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WE STRIVE TO BE A GOOD NEIGHBOUR. OUR AIM IS TO CREATE A BETTER ENVIRONMENT IN WHICH TO LIVE AND WORK, WHILST SUPPORTING LOCAL COMMUNITIES AND CHARITABLE CAUSES >>
SUMMARY
Our Aim To have a positive impact on the communities in which we operate
Our Priorities
  • Building safe, pleasant and sustainable communities
  • Land regeneration
  • Building with care
  • Affordable housing
  • Encouraging employee involvement in community and charitable initiatives
  • Engaging with stakeholders

We aim to have a positive impact on the communities in which we operate.We focus on the following areas at a Group level, although high density of living makes community issues a greater challenge for us in the UK.
CSR HIGHLIGHT
525  HOMES

BUILT AT QUEEN ELIZABETH PARK RECEIVED A 'VERY GOOD ' ECOHOMES RATING

BUILDING SAFE, PLEASANT AND SUSTAINABLE COMMUNITIES

We try to provide well-designed, attractive homes and neighbourhoods for our customers, as well as meeting wider environmental and social responsibilities. Initiatives include EcoHomes; Home Zones; environmentally preferable methods of transport; recycling and composting facilities; renewable energy use; green spaces; wildlife areas; safe streets and more.

LAND REGENERATION

In 2004, we built 68% of our UK homes on brownfield land. We specialise in turning contaminated, run-down or disused land into habitable spaces.
CSR HIGHLIGHT
68%

OF OUR HOMES WERE BUILT ON BROWNFIELD LAND

BUILDING WITH CARE

We encourage our UK companies to apply for Considerate Constructors Scheme accreditation on large or complex sites. 1,428 homes across 22 developments received accreditation in 2004 and we received one gold award.We also developed our own Construction Code of Practice in 2004, which was designed to clarify the standards we expect of our employees and contractors.

CONSTRUCTION CODE OF PRACTICE
  • In 2004,we developed a construction code of practice for all companies in our Group. The elements of the code, reproduced below, were taken from existing UK and US practices.
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  • SAFETY
  • The safety of workers, visitors and the local community is our highest priority on site. Clear safety signage and control is essential on all sites. In the UK, we require site managers to introduce traffic management and to contact local residents, schools and authorities right from the start of a project.
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  • ENVIRONMENT
  • Noise and environmental disturbance must be kept to a minimum, with a focus on preventing pollution, managing waste and protecting biodiversity.
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  • RESPECT
  • Sites should be kept clean and orderly, and we expect high standards of behaviour from site staff and workers.Training is provided for staff in dealing with customers and site visitors.
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  • COMMUNICATION
  • We encourage consultation with the local community and interest groups throughout the planning and build process.

    It is the responsibility of site managers/ contractors to ensure that site staff and workers follow this code.

AFFORDABLE HOUSING

We recognise the importance of affordable housing and integrate it into our UK developments in co-operation with planners.George Wimpey UK completed 958 affordable housing units during 2004.

SUPPORTING CHARITABLE INITIATIVES

The mix of our charitable contributions is focused on business linked initiatives (housing, homelessness and building related causes); donations to charities whose focus is within our operating communities; charities supported by our business partners or actively supported by our employees.

In 2004, we became a partner in Business in the Community's Business Action on Homelessness programme. The initiative aims to help homeless people to find employment and achieve independent living.

CSR HIGHLIGHT
1,428

OF OUR HOMES RECEIVED CONSIDERATE CONSTRUCTORS SCHEME ACCREDITATION IN 2004

ENGAGING WITH STAKEHOLDERS

We support changes in the UK planning process to increase consultation.We have included larger sites in our consultation process for some time and are developing processes to improve and increase this dialogue. As part of our stakeholder engagement, we consult and try to be responsive to residents, charities, interest groups and other stakeholders within our local and national communities. We welcome the opportunity to talk to and engage with our local communities.

FUTURE TARGETS

During 2005, we will develop a consistent community consultation process during planning applications and improve community interaction across all sites with the new Construction Code of Practice.
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